Mate, just doing my Unmissable video training and its hard to comprehend - that after years of trying and failing to do this, you've made it easy for me"
Owner at Payroll Consult
"I signed up for John's video training & I was outside my comfort zone, but John’s guidance & encouragement made it a very easy process. I was delighted with the result and loved all the feedback from my videos!"
Do You Attend Networking?
Most people who attend networking events like BNI®, TNG, Venus, Bx and many more, struggle with the delivery of their 60 sec pitches.
I can help you be more effective, more memorable and have more confidence when stand up to speak.
You might want to up your game with video of yourself on your website, develop a podcast, or have an upcoming speech where you want an experienced presenter to guide you through the process, work on your structure and help you get unstuck, so you deliver it with poise and confidence.
“I had a very small budget and... astonishingly, I've had about 10, 12, or 15 leads per day since 2nd January and here we are just barely a month later.”
Owner at Nikki Hart Nutrition
“He knows how to make me look good”
Director at Fresh Eyre
“As a presentation coach, I'm a big believer in getting other presentation coaches to direct you and John knows how to get the best from you"
Owner at JACAL
“I like that video is another medium, and video is far more accessible now. It's got reach, so it's worth the effort. Plus, John knows what my audience needs”
Asset Finance at Crediflex
“I got 2-3 leads after the first couple of videos. Isn't that what it's about?"
Broker at Kakipo Business Sales
"John really understands LinkedIn and how to get high views of your video"
As A Presentation Coach, I Understand How To Get The Best From You.
Whether you're a small business trying to reach your prospects on social media by using video filmed only on a mobile phone or you're pitching your business at networking events like BNI, then I help you be the better you.
From talking head videos to media shows and everything in between, BNI pitches and speaking to an audience with impact and creativity, I'm passionate about clarity of your message.
From scripting and copywriting through to directing you in your performance, so you're the best you can be. I can help you film on your phone and, through my speaking masterclass, help you present to an audience with competence and confidence.
WHAT DOES A PRESENTATION COACH DO?
A presentation coach focuses on three core tenets.
Your audience. Who are you talking to while on camera?
Your content. Making it memorable so it will resonate with your audience.
Your delivery. How you bring your content to life through how you say it.
DIFFERENCE BETWEEN ORGANIC & PAID VIDEO?
We help you create content for your social media channels and doing that consistently and organically.
It's not boosted. It does not have an ad campaign behind it. However, it makes sense that you repurpose some of your content into paid ads to drive more prospects to your website or landing pages.
While we don’t do this for our clients, we can put you in touch with great digital marketing people to help you do it.
HOW CAN TALKING HEAD VIDEO WORK BEST?
There are a few factors which may determine when you start seeing results.
The first is, how many connections or followers do you have on LinkedIn and Facebook. Like anything, it takes time to grow. You need to be active on LinkedIn and engaging in other people’s content before people connect with you and your content.
Secondly, are your connections or followers, the people you want to be talking to about business? Normally when we start on LinkedIn or Facebook business pages, we invited old friends, colleagues, school friends so if you have 200 LinkedIn connections, it’s fair to say that maybe only a third of them could be your actual prospects.
Thirdly, most business owners want to see a ROI on any marketing activity. But video is not a marketing tactic, it’s a trust tactic.
You need to have a business sales strategy, be actively seeking out prospects through networking, email marketing, digital marketing or referrals – you cannot rely on the video content alone to bring you conversations online. People will look you up on social media after first meeting you and if you have video there – then voila, then the magic happens.
WHAT CONTENT WORKS BEST?
The number one mistake that I see a lot of businesses make, is they just talk about their business or sales. They talk about what they do. This is the wrong approach.
If you look at your personal Facebook page, your friends engage, like and share your personal stories, your challenges, your wins or your frustrations and this needs to be communicated in business as well. Not all the time but there needs to be a balance of content. Remember, people buy people first.
They buy your WHY you do what you do.
They also buy because of the type of person you are, your philosophy, your journey, the communities you support and the places your go. So, we share all of you on LinkedIn and Facebook, not just the business of transacting goods and services.
HOW DO YOU MEASURE VIDEO EFFECTIVENESS?
The first thing is to what NOT TO LOOK FOR, when you're looking to measure the effectiveness of your personal videos on LinkedIn. Don't look at the vanity metrics. Don't look at the likes and don't look at the views of your video content. At least for the first three months.
It's a bit like going to a party, if you go to a party once and you don't know anybody, you probably got to work hard at working the room and introducing yourself. But if you go to the same party twice a week for three months, you're going to get to know people, right?
Look at profile views, connection requests and page likes if you’re on Facebook. Engage with other people’s content on LinkedIn and they’ll reciprocate on yours, that’s where relationships start. Yes, on occasion, you may get someone who hasn’t liked or commented on your content, but they want to meet you and maybe even do business. While we say, this isn’t likely until 3-4 months after you start, some clients have had it on their first video.
CAN YOU DO MY VIDEOS FOR ME?
We started working with clients through a video subscription and while we still do this for some clients, most people want to either DIY or dip their toes in with a few videos to see if it works for them.
So, we can show you how to do it yourself using only your mobile phone or we can brief yours or our video production specialists to bring it to life.
CAN I DO IT MYSELF?
Yes. Getting someone to do the videos for you can be expensive so we have a group training program but limited to 15 people, where you learn to map out your content, understand what equipment you'll need, get some rehearsal time and presentation guidance and we'll show you how to maximize your videos on the social platforms.
WHAT TYPE OF CLIENTS WORK WITH YOU?
We started working with service businesses because of the high value they provide their customers and who are frustrated with the lack of engagement they get online. We have also worked with small businesses but can consult or coach with larger businesses.
People say that they want to grow, but do you really?
We're not the people to call if you just want "average".
You'll be hungry for success and realize the possibilities that video offers and to do that, you'll be willing to get out of your comfort zone. We’ll do the rest. We're a no BS zone.